What did DoodleWeb build for New York Lottery?

DoodleWeb designed and built a new Custom CMS platform for New York Lottery in the Government & Public Sector sector. The engagement shipped in 30 weeks and launched in 2024. Scope covered Custom CMS, Pa11y, Lighthouse CI, Translation Memory.

Which platform and tech stack was used for the New York Lottery project?

New York Lottery was built on Custom CMS. The full stack included Custom CMS, Pa11y, Lighthouse CI, Translation Memory. DoodleWeb selected the stack after a short discovery based on the team's editorial workflow, performance targets, and compliance requirements for Government & Public Sector.

How long did the New York Lottery project take?

30 weeks. Kickoff to launch, delivered by a single senior team (strategist, designer, engineer, and QA/accessibility lead) with no offshore handoff or junior swap after the SOW was signed.

Is the New York Lottery website live and where can I see it?

Yes. The live site is at https://nylottery.ny.gov/. It launched in 2024 and is maintained by New York Lottery's in-house team, with optional SLA-backed managed support from DoodleWeb.

Can DoodleWeb build a project like New York Lottery for us?

Yes. DoodleWeb specializes in Government & Public Sector builds on Custom CMS and similar platforms. Every quote is fixed-fee, returned in 48 hours, and staffed by the same senior team that ships it. Book a free 30-minute call at https://calendly.com/doodleweb/30min or email info@doodleweb.io.

Government & Public Sector

New York Lottery

DoodleWeb built New York Lottery on Custom CMS for the Government & Public Sector sector. WCAG 2.1 AA compliant across the entire site. Modern design language that retained brand recognition. Legacy SEO preserved through the migration with zero ranking drops on top 50 pages.

A high-trust government digital experience. Bilingual, accessible, and migrated without losing a single top 50 search ranking.

Visit live site

Industry

Government & Public Sector

Platform

Custom CMS

Timeline

30 weeks

Year

2024

Live site

Visit

the challenge

Where they started.

A government digital experience requiring high-trust UX, full accessibility, bilingual content (English and Spanish), and a content governance system that could handle millions of monthly visitors. Plus, all the compliance overhead that comes with a state-run gaming platform.

the solution

What we built.

Component library refresh with accessibility remediation across every interactive surface. Content governance system with role-based publishing, approval workflows, and version control. Bilingual content management with translation memory. Search optimization across game pages and winner stories.

the outcome

Where it landed.

WCAG 2.1 AA compliant across the entire site. Modern design language that retained brand recognition. Legacy SEO preserved through the migration with zero ranking drops on top 50 pages.

GALLERY

Insidethebuild.

A few selected screens from the live product.

Themigrationwasinvisibletoourplayers.Thatwasthegoal.

Digital Manager, New York Lottery

THE RESULTS

Numbersweareproud of.

Specific, measurable, and pulled from production analytics (not assumptions).

100%

WCAG 2.1 AA

Top 50 ranking drops

Languages supported

ready when you are

Want results like these for your team?

Schedule a call

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Q&A

Frequently asked questions about the New York Lottery project

What did DoodleWeb build for New York Lottery?: DoodleWeb designed and built a new Custom CMS platform for New York Lottery in the Government & Public Sector sector. The engagement shipped in 30 weeks and launched in 2024. Scope covered Custom CMS, Pa11y, Lighthouse CI, Translation Memory.
Which platform and tech stack was used for the New York Lottery project?: New York Lottery was built on Custom CMS. The full stack included Custom CMS, Pa11y, Lighthouse CI, Translation Memory. DoodleWeb selected the stack after a short discovery based on the team's editorial workflow, performance targets, and compliance requirements for Government & Public Sector.
What problem was New York Lottery trying to solve?: A government digital experience requiring high-trust UX, full accessibility, bilingual content (English and Spanish), and a content governance system that could handle millions of monthly visitors. Plus, all the compliance overhead that comes with a state-run gaming platform.
How did DoodleWeb approach the New York Lottery build?: Component library refresh with accessibility remediation across every interactive surface. Content governance system with role-based publishing, approval workflows, and version control. Bilingual content management with translation memory. Search optimization across game pages and winner stories.
What were the results of the New York Lottery project?: WCAG 2.1 AA compliant across the entire site. Modern design language that retained brand recognition. Legacy SEO preserved through the migration with zero ranking drops on top 50 pages. Reported metrics: 100% WCAG 2.1 AA, 0 Top 50 ranking drops, 2 Languages supported.
How long did the New York Lottery project take?: 30 weeks. Kickoff to launch, delivered by a single senior team (strategist, designer, engineer, and QA/accessibility lead) with no offshore handoff or junior swap after the SOW was signed.
Is the New York Lottery website live and where can I see it?: Yes. The live site is at https://nylottery.ny.gov/. It launched in 2024 and is maintained by New York Lottery's in-house team, with optional SLA-backed managed support from DoodleWeb.
Can DoodleWeb build a project like New York Lottery for us?: Yes. DoodleWeb specializes in Government & Public Sector builds on Custom CMS and similar platforms. Every quote is fixed-fee, returned in 48 hours, and staffed by the same senior team that ships it. Book a free 30-minute call at https://calendly.com/doodleweb/30min or email info@doodleweb.io.