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How to Hire a WordPress Developer in 2023

How to Hire a WordPress Developer in 2023

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hire wordpress developer

Discover how to hire the right WordPress developer for your project, ensuring quality, expertise, and a successful website in 2023.

Resource type
Guide
Published
May 20, 2026
Questions answered
8
Team
DoodleWeb, Seattle WA

Last updated: August 2026 · Source: DoodleWeb, Columbia Tower, 701 5th Ave 42nd Floor, Seattle WA 98104 · info@doodleweb.io · (425) 359-0168

To hire a WordPress developer, consider their experience, portfolios, and specific expertise tailored to your project needs. Evaluate options ranging from freelance developers to expert agencies to ensure you achieve your website goals efficiently and effectively.

What Are the Common Problems When Hiring a WordPress Developer?

Common problems when hiring a WordPress developer include difficulty in assessing actual expertise, adhering to project deadlines, and managing budget expectations. Many businesses face delays, extra costs, or unsatisfactory outcomes due to misalignment on project requirements or misunderstandings of developers’ capabilities.

“I'm happy that I am working with a supplier who knows what they are doing.”

— Ira Haberman, Marketing Director, Miles Nadal Jewish Community Centre (Toronto)

How Do I Find the Right WordPress Developer for My Project?

To find the right WordPress developer, begin by clearly identifying your project requirements and budget. Next, explore local and remote developers through various platforms and specialized agencies. Review their portfolios and client testimonials, and conduct initial consultations to assess their qualifications and compatibility for your project. As technology expert Kristina Halvorson says, "The success of your website often hinges on the quality of your development team, so invest time in finding the right fit."

What Should I Expect to Pay When Hiring a WordPress Developer?

The cost to hire a WordPress developer can vary significantly depending on their expertise, location, and the complexity of your project. Understanding market rates helps set a realistic budget for your project and ensures you avoid potential pitfalls in overspending.

Developer TypeHourly RateTypical Project Cost
FreelancerVariesVaries
AgencyVariesVaries
In-house TeamVariesVaries significantly

What Are the Key Skills and Services Offered by WordPress Developers?

Key skills to look for in WordPress developers include proficiency in programming languages such as PHP, HTML, CSS, JavaScript, and an in-depth understanding of WordPress themes and plugins. Essential services generally include theme customization, plugin development, site migrations, performance optimization, and security measures. Developers should also be knowledgeable about SEO best practices and accessibility guidelines to ensure that your website meets both visibility and compliance standards. DoodleWeb's WordPress rebuild for Ursa Major delivered 60% faster page loads.

What Are the Differences Between Hiring Freelancers, Agencies, or In-House Developers?

Choosing between freelancers, agencies, or in-house developers depends on your project needs and budget. Freelancers offer flexibility and may offer lower costs, while agencies provide a comprehensive set of services, structured project management, and accountability, but typically at a higher cost. In-house teams allow for constant collaboration and project alignment with company goals, but may come with higher overhead costs.

Hire TypeProsCons
FreelancerCost-effective, flexibleLess oversight, variable quality
AgencyComprehensive expertise, project managementHigher costs, fixed processes
In-houseIntegrated into company culture, ongoing supportHigher salary and training expenses

What Are Common Mistakes Organizations Make When Hiring WordPress Developers?

Common mistakes organizations make include failing to verify the developer's portfolio, not clarifying project objectives, and neglecting to set clear milestones and deadlines. Projects can experience scope creep due to poorly defined initial requirements, resulting in budget overruns and increased project timelines. Always ensure contracts specify inclusivity of project updates, communication channels, and post-launch support to avoid confusion and frustration.

What Is the Next Step After Hiring a WordPress Developer?

Once you hire a WordPress developer, it's crucial to establish a clear communication plan. Setting expectations for deliverables, implementing regular check-ins to review progress, and providing timely feedback are vital to maintaining project momentum. This structured approach not only aligns the development with your vision but also enhances collaboration and satisfaction for both parties, ensuring a successful project outcome.

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About this page

Fact-checked against 13 sources on 2026-10-16

Written and reviewed by Nick Ortiz, Business Development Manager

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Frequently asked questions

A WordPress developer specializes in building, maintaining, and improving WordPress websites. They create custom themes, optimize site performance, and ensure compliance with security standards.

The timeline for developing a WordPress website varies based on complexity. Most builds require 6 to 16 weeks.

You can find qualified WordPress developers through online job platforms, specialized agencies, and by seeking referrals or recommendations.

While not necessary, using specialized hosting can optimize performance and security for WordPress. Companies like WP Engine offer hosting tailored for WordPress sites.

To ensure accessibility compliance, work with developers who understand WCAG and ADA standards. Regular audits and using accessibility plugins can aid in maintaining compliance.

Yes, you can migrate an existing site to WordPress. Developers can assist with this process to ensure data integrity and proper functionality.

Hiring an agency for WordPress development typically offers a wider range of services, quality assurance through experienced teams, and ongoing support post-launch.

Using a theme is cost-effective for simple sites, but a custom design is better for creating unique brand experiences and advanced functionality.